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Partnership Guidelines

K+S Potash Canada is thinking differently about community investment – less about “donations,” or “sponsorships,” and more about adding purpose to everything we say and do.


To achieve this, our Youth + Us strategy aims to create purposeful partnerships with organizations that believe in providing young people with access to more moments that inspire confidence, creativity and character.


Our three main areas of focus include:

  1. Growth and Development: Providing young people with opportunities to engage, create and discover through sports, art, culture and education.

  2. Health and Wellbeing: Enriching young people’s bodies and minds by nurturing physical, emotional and mental health.

  3. Leadership: Celebrating change-makers who work hard to provide young people with access to more in our communities.   

If you feel like your organization can provide youth access to more that matters through one of the focus areas listed above, please apply to become one of our purposeful partners through our online application form.


Applications will be assessed based on:

  • Alignment with our Youth + Us strategy

  • Community reach

  • Storytelling opportunities

  • Apparent financial need


Organizations must also either be a registered Canadian charity, or operate as a not-for-profit in order to be eligible for sponsorship or donation.


The following will be excluded from consideration:

  • Organizations that do not reflect the values of K+S Potash Canada

  • Organizations that discriminate based on ethnicity, gender, sexuality, language, economic status, religion or other beliefs

  • Political parties or political fundraising

  • Individual or private fundraising

  • Individual or team travel costs